Meet The Founder
Ajit Singh is the Founder of Apert PR helping brands and founders build visibility, credibility, and authority through strategic communications and media relations.
Our Core Philosophy
Credibility is built through sustained commentary, precise timing, and direct newsroom relationships. We shape arcs editors want to cover.
The Art of Earned Media
From Milestones to National News
We transform raw corporate achievements into compelling narratives that resonate with tier-one journalists. Our approach focuses on deep understanding and strategic placement.
Every engagement is founder-led, ensuring your message earns the attention of key decision-makers and the public.
Our Strategic Approach
Four Stages of Narrative Building
Narrative Audits
Newsroom Targeting
Executive Positioning
Sustained Commentary
We conduct in-depth analyses of your brand story, market position, and communication gaps to identify unique angles.
Direct relationships with senior editors ensure your story reaches the right desks at tier-one publications for maximum impact.
Crafting thought leadership platforms and media opportunities that elevate founders and leaders as industry authorities.
Building long-term credibility through ongoing media engagement, crisis preparedness, and proactive reputation management.
Schedule a confidential strategy briefing to discuss how Apert PR can elevate your brand's earned media.